
作品案例
PROJECT
温州肯恩大学形象视觉设计
FORIGINAL 品牌设计
美国肯恩大学创建于1855年,为新泽西州最大的公立综合性大学之一。其众多学科项目都获得了专业机构的认证。学校距纽约32公里。2014年3月31日,中国教育部批准正式设立温州肯恩大学。这所具有独立法人资格的中美合作大学,位于商行天下、敢为人先的创新之城——温州。温州肯恩大学是教育部批准设立、温州市政府举办的一所具有独立法人资格的中美合作大学。目前在全国多个省份本科第一批次招生。学校引进美国优质高等教育资源、理念和模式,紧密结合中国国情与区域经济文化的发展需求,致力于建设成为一所以学生为本、创新包容、多元发展、特色鲜明的具有世界级教育水准的大学。Founded in 1855, Kean University is one of the biggest public comprehensive universities in New Jersey with a large array of professionally accredited programs. It is located just 32 km from the New York City.The Ministry of Education of the People’s Republic of China officially approved the establishment of Wenzhou-Kean University on March 31, 2014. With Independent legal person status and limited liabilities, it is a Chinese-American cooperative university situated in Wenzhou — a vibrant city known for its world-wide entrepreneurship and pioneering spirit.
嘉培科技企业品牌形象设计
FORIGINAL 品牌设计
杭州嘉培科技有限公司创立于2012年,主要经营项目为:科技项目申报,企业资质认定,专利申请,科技成果转化等。2016年公司拓展了新业务——虚拟现实全景技术服务。此次希望建立完整的品牌识别形象,并借助全新品牌形象向市场推广其重点项目——VR全景技术服务。Hangzhou Jia Pei Technology Co., Ltd. was founded in 2012, the main business projects: scientific and technological projects to declare, enterprise qualification, patent applications, scientific and technological achievements into.In 2016 the company expanded its new business - virtual reality panorama technical services.The hope to establish a complete image of the brand identity, and with the new brand image to the market to promote its key projects - VR panorama technical services.
芬灵婚纱高端定制品牌设计
FORIGINAL 品牌设计
STEPHANIE HAUTE COUTURE高级定制品牌,于2012年创立于杭州本土品牌主打轻奢理念。设计以及生产线,面料、版型均采用国际进口标准,精致的做工保证婚纱的奢华感,与时尚接轨的流行趋势捕捉团队,与国际时尚流行趋势同步,并且与国内外顶尖婚纱设计团队倾力合作。经营简约而不简单的设计理念,为每一位新娘打造不一样的专属婚纱和礼服。STEPHANIE HAUTE COUTURE HAUTE COUTURE brand, founded in 2012 in hangzhou local brand flagship luxury concept.Design and production line, fabrics, version to adopt international standards, delicate do manual work guarantee the dress sense of luxury, the popular trend of capture team of integrating with fashion, synchronization with the international fashion trends, and cooperate with top wedding dress design team at home and abroad.Business contracted but not simple design concept, for every bride exclusive wedding gown and dress.
不能说的秘密创意餐饮品牌设计
FORIGINAL 品牌设计
本案选择两种主题作为设计思路,古希腊建筑风格为背景,海盗主题作为故事性融入进行穿插结合,不冲撞,不矛盾,同时规避目前泛滥的海洋系设计风格餐厅,以独特的视角重新呈现.This case choose two topics as design idea, the ancient Greek architecture style as the background, the pirates thematic as a story into the union, not a collision is not contradictory, at the same time avoid the spread of oceanic design style restaurant, with unique Angle of view.
乾堂 精品酒店设计
FORIGINAL 全案设计
乾堂。与钱塘谐音,也与长安古镇在钱塘江边上相契合。“乾”是“天”的意思,古代皇帝都用“乾”做寝宫的名字,体现了尊贵与专属的格调。“乾”有一种清朝的气息和长安镇清末建筑风格一致。And Qiantang homophonic, but also with Changan town at the edge of the Qiantang fit."Dry" is the "day" means, in ancient emperors used "dry" doing the palace's name, reflects the noble and exclusive style."Dry" There's a breath and Qing architectural style consistent with the late Qing Dynasty, Chang'an Town.
WINEY红酒服务品牌设计
FORIGINAL 标志设计
WINEY是杭州樽语文化创意有限公司旗下的一个全新红酒服务品牌。WINEY为每一位VIP客户提供特有的全面跨领域结合的多样性线下葡萄酒活动。在这里,您不仅可以享受到侍酒师服务,酒会服务,在这里进行商务洽谈,会务策划,更能拥有晚宴策划与服务,品尝红酒简餐。WINEY立志于打造成为最具创造力的专业葡萄酒体验平台。WINEY is hangzhou zun language culture creativity co., LTD., a subsidiary of a brand new red wine service. WINEY for each VIP customers to provide comprehensive interdisciplinary combination of unique diversity of offline wine activities. Here, you can not only enjoy the sommelier service, reception service, here for business meetings, business planning, more planning to have dinner with service, taste wine casual dining. WINEY was determined to be the most creative professional wine experience platform.
nulone没有之一餐饮品牌设计
FORIGINAL 品牌设计
没有之一是一个杭州本土创意餐厅品牌,以其创意的菜名,好玩的点菜方式,别具一格的地理位置,深受年轻人的喜爱。创立至今,没有之一先后在世贸,武林,EAC等商圈,开设了三家门店。每店在传承品牌的创意核心同时,又借助区位因素,打造出其各自不同的特色。No one is a hangzhou local creative restaurant brands,With its creative dishes, fun way of order,Unique geographical location, are popular among young people.Until now,No one in the world trade, wulin, EAC, business circle,Opened three stores.Each in inheriting brand creative core at the same time, and with the aid of locational factors,Create their own different characteristics.
欧美特红酒品牌广告设计
FORIGINAL 广告设计
杭州法律服务中心品牌升级
FORIGINAL 画册设计
杭州萧山法律服务产业发展中心成立于2009年1月10日,是由杭州市萧山区司法局和杭州市萧山区工商业联合会共同发起,采用政府搭台、市场化运作机制,依托本地各类法律服务资源,汇聚知名律师事务所和律师,组成的一家集法律咨询、法律顾问、法律培训于一体的综合性法律服务机构,也是全国首个法律服务产业发展平台,为客户提供全方位的法律服务。如今,中心品牌全新升级,将全新的力量赋予其中。契合当今高速信息化的互联网社会,全力打造出领先的法律服务品牌。Hangzhou xiaoshan law service industry development center was established in 2009, on January 10th, xiaoshan district, hangzhou city, is the justice bureau and hangzhou xiaoshan district chamber of commerce and industry, the government plays, market-oriented operation mechanism, relying on local resources of all kinds of legal services, pooling well-known law firms and lawyers, consisting of a collection of legal advice, legal adviser, legal training in a body's comprehensive legal services, is also the country's first law service industry development platform, to provide customers with a full range of legal services.Now, the center brand new upgrades, add new power to it. Fit today's high-speed information Internet society, to build a leading brand of legal services.
服务领域
SERVICE
品牌全案策划
非然以品牌顾问形式介入,帮助企业梳理诊断品牌现状,找出品牌问题,调研行业市场,竞品分析,产品战略规划,产品品类划分等。全方位针对企业进行品牌规划,共同打造成熟品牌。
企业形象设计
企业形象设计(VI)是一个企业或者说品牌的核心表现,是企业或品牌对外展示的最重要视觉手段。非然专注于利用中国传统美学提升品牌,打造完整成熟的品牌视觉体系,能够帮助企业建立自身特色。
LOGO设计
logo设计不仅是一个符号,标志的真正意义在于以对应的方式把一个复杂的小物用简洁的形式表达出来。
画册设计
非然根据企业画册的用途和针对人群的不同,设计有目的性的画册,将企业或品牌的气质在纸面上表现的淋漓尽致,达到企业诉求。
包装设计
非然从行业属性、消费认知、企业支持、产品卖点、竞品区隔、终端展示进行全方位的研究工作,并经过科学的整理与分析,得出有针对性的结论,设计策划有销售意义的包装。
公司简介
ABOUT US
杭州非然品牌策划有限公司,是一家新锐品牌策略设计机构,专为企业提供品牌策略、品牌设计、传播物料、包装整合设计等创意服务。 我们成立于钱塘之滨,依托杭城浓厚的艺术文化底蕴,以服务生活为美学创新理念,不断完善自身,是团队充满创造力。 品牌源于专业。 非然拥有从策略到设计,再到制作落地的完整产业链。通过行之有效的管理及多元化的设计,帮助企业建立完整的品牌体系,提高品牌认知度,塑造国际化的品牌形象。
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